Bon Jovi

85,000 Fans Around The Globe Watched The First Five Songs of Kickoff Concert Via Ustream, BonJovi.com and Band’s Facebook

Seattle, WA – February 19, 2010– As Bon Jovi prepares to spend much of the next two years on “The Circle Tour,” the GRAMMY Award-winning band announced that they would offer a free, live webcast of the first three songs of their North American tour launch on February 19, 2010 at Seattle’s KeyArena. By logging on to http://ustream.tv/BonJovi, www.BonJovi.com, or the Bon Jovi Facebook page at www.facebook.com/BonJovi, fans worldwide tuned in and rocked out along with the group and their sold-out Seattle audience, courtesy of a webcast powered by Ustream, the leader in live video. The stream gave fans a preview of what to expect as “The Circle Tour” gears up to perform 135 shows in 30 countries throughout 2010-2011.

The free tour launch webcast is just one of many digital online initiatives that Bon Jovi has planned to let fans share the limelight on “The Circle Tour.” The band has also unveiled a unique promotion for their latest single, “Superman Tonight,” in which fans are invited to create their own video for the song by using the innovative suite of tools available at Animoto. Entrants are encouraged to share their videos over social networks, with the most watched weekly winners receiving a Flip Camcorder and the overall contest winner receiving a signed Bon Jovi guitar. Users can just upload their photos and videos or import them through Facebook Connect, add text, pick a song and Animoto takes care of the rest creating a video with the visual energy of a music video. Bon Jovi fans can use the fast, free and easy site(http://www.bonjovi.com/supermantonight), which includes iPhone and Facebook apps, to create storylines and montages for “Superman Tonight.” The band’s official video version of the song premiered earlier this month on VEVO.com and VH1.

Bon Jovi is also using Twitter to engage their “circle” of fans. The band recently teamed up with innovative digital marketing agency Culture Jam Labs to use their new PromoJam technology. Entrants simply tweet to be instantly entered for a chance to win at: http://twitter.bonjovi.com/ The exceptional prizes include as: two tickets to see Bon Jovi live in concert at New Meadowlands Stadium and $1,000 to get there, two $100 gift certificates for bonjovi.com, two $50 gift certificates for bonjovi.com, and four signed copies of the new album.

Additionally, Bon Jovi announced that fans worldwide are invited to upload videos performing the band’s worldwide #1 song "Livin' On A Prayer" to http://prayer.bonjovi.com. The best performances from each city to be chosen and featured on the touring video system during the show, while the band is on stage playing the song. The official single winners in each market will also receive a deluxe prize package featuring a pair of tickets, an exclusive VIP messenger bag filled with limited edition tour souvenirs and other commemorative items. Recently, Bon Jovi played "Livin' On A Prayer" --the song voted by fans as the one they most wanted to hear at the GRAMMY Awards-- during their first ever performance on the telecast.

The band's 11th studio album, The Circle, was released in November 2009 and debuted at #1 in numerous countries, including the U.S., Canada and Japan. Globally, the legendary band has sold more than 120 million albums, and performed more than 2,600 concerts in over 50 countries for more than 34 million fans.